Tag: incontext_newsletter
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DCN InContext: Publishers Urged to Look Beyond Traffic, Search and Raw Video Views
Digital Content Next's weekly InContext newsletter argues publishers should hunt for customers closer to home, measure revenue per pageview rather than traffic, and turn video reach into lasting business value.
MediaBusinessScience & TechnologyDigital and Print PublishingEconomyArtificial IntelligenceComputers and Internet Digital Content NextInContext newsletterdigital publishingrevenue per pageviewvideo strategycustomer acquisitionDCN Next Summit